PERFECTLY TIMED AIRBOSS SED CHALLENGE

AirBoss made a massive impact at the recent SED show, with a challenge that showed the worth of its puncture-proof, segmented tyre system.

Participants had to change an AirBoss tyre segment in under two minutes to win a beer. Understandably, the challenge was popular, with visitors flocking to the stand.This buzz helped AirBoss to demonstrate the system’s benefits to a wide range of visitors, generating many positive enquiries. AirBoss hopes to bolster its existing customer portfolio, which already includes Bobcat, CAT, Komatsu and JCB. Most people managed a sub-two minute time, with the quickest at one minute, eighteen seconds. The fastest participant on each day received a family pass for Diggerland, who also donated one of its vehicles – fitted with AirBoss tyres – for the show. AirBoss CEO, Don Gillanders, said, “SED has been great event for us. Everyone who came to the stand commented on how unique the AirBoss tyre system is – and they’re right, as we hold the patent! The challenge was a huge success and it enabled us to demonstrate the real benefits of the AirBoss tyre system.